TRENDS
Whitepapersrrs
Emerging Consumer Mindset
Articles
Macro & Micro Trends
COMING SOON !
Richer and Younger
RIsk averse to RIsk takers
Indians & Luxury - Where,How & What ?
Sustainability and its role in making Indians healthier
Tradition, rituals or convenience - What do Indians want now?
WHITE PAPERS :
We decode the underlying Consumer mindset. We look at the crucial factor and the impact that the mindset will have.
Across different categories, Across consumer segments. Each whitepaper contains recommendations from us to brands on how they can control the narrative. What the Catalysts and Obstacles to the trend are and Whats near, next and far near for the trend.
Start shaping your future brand narrative now …!
How can you grow your business using these trends?
How is your category going to be impacted by these trends?
What narratives can your brand shape using these trends?